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Become a BASE sponsor

Supporting BASE, ICAEW’s highly-respected business and accounting competition, enables your business to engage with students as they consider their future and promote the opportunities offered by a career in finance.

What is BASE?

More than 13,000 students and hundreds of ICAEW Chartered Accountants have participated in BASE since its launch in 2009. The competition sees teams of students aged 16 to 19 compete against each other to provide the best solution to a business problem posed by ICAEW. The teams first compete at a local heat, which are held all over the UK, with the winners then competing at a national final to be named BASE Champions.


The 2016 competition was the biggest yet and saw more than 3,000 school and college pupils participate in one of the 48 heats, and then 300 students attend the National Final.

Getting involved in BASE gives your organisation unparalleled access to students aged 16 to 19 with an interest in a career in accountancy, business or finance.

Support BASE heats

One of the most important features of every BASE heat is the accompanying employer exhibition.

The exhibition provides teachers and students with the opportunity to meet potential employers and to learn about available training opportunities.

At the same time it provides BASE’s partner organisations with a unique opportunity to create brand awareness and engagement with young people and those that influence them as the consumers of the future.

There is no charge to support the BASE heats.

For more information contact +44 (0)1908 248 253 or base@icaew.com.

Sponsor the BASE final

The BASE National Final takes place in June with winners from each of the heats invited to compete for a second time for the national title. Alongside the day-long competition, the National Final includes a celebratory dinner and awards ceremony.

The National Final sponsorship package includes:

  • A stand at the employer exhibition for students and teachers.
  • A full page advert in the programme, which every student, teacher and professional participant receives.


  • Your business logo on the main screen during the business challenge and awards dinner.
  • Your logo on the sponsors area of the BASE website and all relevant pre National Final communications.
  • Inclusion in the follow-up communications with all participants at the National Final, including students, teachers and professionals.

For more information on sponsorship packages for the BASE 2017 National Final contact Dave Payne at dave.payne@icaew.com.